Resume Posting: Claire Bourque

Design Strategy

I went into this project with the mindset of being a Public Relations major and Management Studies minor. Although a PR major does need creativity and spontaneity to solve problems such as Britney Spears shaving her head or a congressman having an affair with a prostitute, the basics of PR are professional and organized. I do not plan to sit in a cubicle, just throwing out ideas to help solve problems. I plan to lead the discussions and get the job done. For these reasons I kept my design concise and structured, the way I see myself underneath all of the creative problem solving.

I used the straight lines throughout my resume to represent the backbone that a PR manager needs. I kept a basically traditional set up with the headers aligned on the left and the content bulleted beneath it. The parameters were also kept pretty straightforward at a half-inch all around. I kept this traditional set up because PR executives looking for applicants look for straightforward people, who can handle criticism and get the job done.

Choice of Typefaces

I used the classic pairing of a serif and sans serif typeface to keep with my traditional design. The serif typeface used for all of the headers in all non-caps, Clarendon, added the touch of class and creativity that would set my resume apart from the others in the pile. The small lines coming off of certain letters tied to the lines throughout the design. I liked the contrast with the sans serif typeface, Calibri, which made the body text seem very clean and concise.

Color

I used black and white only, but consider that a conscious color choice for my resume. Black and white kept to my classy traditional design plan that helped to portray the image I was hoping to achieve. My only other thought is to possibly try printing on a paper with a very faint shade of color, just to make my resume standout from a stack of white pages.