September 11, 2009

A Bit Crowded

This advertisement caught my eye. I think it is very ineffective. There are way too many words and it is hard to understand. The font varies in every line. It varies from thick to thin in each line. The advertisement portrays bad typography. I like the colors because they stand out, but the font is not very visible and ruins the ad. It is also very crowded, busy, and has way too much going on.

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