Hierarchy--The North Face

The North Face website is one I frequent because I'm always looking for more things to keep me warm. The homepage is fairly horizontal, with the navigation bar at the top. I like that when I scroll over the "women's" tab it gives me a selection of items to choose shopping from and they're in a logical order (probably in order of most purchased). The homepage, without scrolling over any of the navigation tabs, is very effective. The main picture takes up a good amount of space and is followed by three pictures below it that each take up 1/3 of the picture above it. Overall, the site has great hierarchy that makes it easy to shop and easy to search for anything I need, whether it be a store location or a specific coat!